Semrush

Semrush
Semrush

  • Headquarters

    Boston, MA

  • Founded

    2008

  • CEO / Founder

    Bill Wagner

  • Employees

    1001-5000

  • Funding

    Acquired

  • Products

    1 product listed

  • Avg. AI Score

    8.0/10

  • Website

    www.semrush.com
Visit Website

Profile updated

Products
1
Avg AI Score
8.0/10
Founded
2008
Funding
$40M
About Semrush

Semrush is an online visibility platform founded in 2008 by Oleg Shchegolev and Dmitry Melnikov. The tool provides keyword research, competitive analysis, backlink analysis, site audits, content marketing, and AI-powered search optimization for marketers and SEO professionals.

Semrush serves more than 117,000 paying customers worldwide across SMB, agency, and enterprise segments. Its acquisitions include Kompyte (competitive intelligence) and Backlinko.

Semrush went public on the NYSE in March 2021 under ticker SEMR. Bill Wagner was appointed CEO in 2024, succeeding co-founder Oleg Shchegolev.

Specialties
SEO ToolsKeyword ResearchCompetitive AnalysisContent MarketingBacklink AnalysisDigital Marketing
Financials

Dated, source-cited figures. Estimates are marked.

ARR
$471.4M
sec.gov
Revenue
$443.6M
sec.gov
Total Raised
$40M
prnewswire.com
Revenue over time
$92.1M(Dec 31, 2019)$124.9M(Dec 31, 2020)$188M(Dec 31, 2021)$254.3M(Dec 31, 2022)$307.7M(Dec 31, 2023)$376.8M(Dec 31, 2024)$443.6M(Dec 31, 2025)
Products by Semrush

All products by Semrush reviewed by our AI panel of experts.

Semrush logo
SemrushAI Marketing Tools

All-in-one platform for SEO, content, and competitive research

From $140/mo8.0/10
Browse All Products
How Our Review Panel Scores Semrush

Six independent reviewer personalities assessed Semrush's product on their own terms. They landed within 0.8 points of each other, an unusually strong consensus.

The Decision Maker
8.3
The Domain Strategist
8.3
The Finance Lead
8.0
The Domain Practitioner
8.0
The Power User
8.0
The Skeptic
7.5

Averaged across 1 reviewed product in our catalog. Scores are out of 10.

Competitive Landscape

Who Semrush competes with, and how they differ.

A
Ahrefs8.4/10

Ahrefs is stronger on raw backlink-index size and its Keywords Explorer, while Semrush pairs SEO with PPC, social, and content-marketing tools in one broader all-in-one suite.

1 product reviewed on TopReviewed
M
Moz

Moz targets SEO beginners with a simpler toolset built around its proprietary Domain Authority metric and a 30-day free trial, trading Semrush's data depth and breadth of modules for ease of use.

S
SpyFu

SpyFu is a lower-priced competitor- and PPC-research specialist, strong for reverse-engineering a rival's ad spend and keywords, but lacks Semrush's site-audit, content, and social-management modules.

Company Timeline

Key milestones in Semrush's history, with sources.

  1. Acquisition

    Adobe completes acquisition of Semrush

    Adobe completed its acquisition of Semrush Holdings, Inc., making Semrush a wholly owned subsidiary of Adobe and delisting SEMR from the NYSE.

    news.adobe.com
  2. Acquisition

    Adobe agrees to acquire Semrush for approximately $1.9B

    Adobe and Semrush entered a definitive agreement under which Adobe will acquire Semrush in an all-cash transaction at $12.00 per share, valuing the company at approximately $1.9 billion, to add SEO and generative engine optimization capabilities to its Digital Experience business.

    news.adobe.com
  3. Acquisition

    Acquired Third Door Media, publisher of Search Engine Land and MarTech

    Semrush acquired Third Door Media, Inc., publisher of Search Engine Land and MarTech and organizer of the SMX conference series, extending its reach into marketing media and events.

    sec.gov
  4. Acquisition

    Acquired Ryte GmbH, a German SEO and UX platform

    Semrush acquired Ryte GmbH, an SEO and user-experience management platform, expanding its technical SEO and enterprise capabilities.

    sec.gov
  5. Acquisition

    Acquired Kompyte, a competitive intelligence platform

    Semrush acquired Intellikom Inc. (dba Kompyte), an AI-driven competitive intelligence and sales enablement platform, based in Austin.

    sec.gov
  6. Acquisition

    Acquired Backlinko, an SEO training and content platform

    Semrush acquired Backlinko.com, a widely-followed SEO education and training resource with over 500,000 monthly non-paid visits, to expand its content and training offerings.

    sec.gov
  7. Milestone

    IPO — began trading on NYSE under ticker SEMR at $14.00/share

    Semrush priced its initial public offering at $14.00 per share for 10,000,000 Class A shares and began trading on the New York Stock Exchange under the ticker SEMR.

    businesswire.com
  8. Funding

    Series A — $40M led by Greycroft, Siguler Guff, and e.ventures

    Semrush raised $40 million in its first and only private funding round, led by Greycroft, Siguler Guff, and e.ventures, to fund international expansion, acquisitions, and platform growth.

    prnewswire.com
  9. Founded

    Semrush founded

    Oleg Shchegolev and Dmitry Melnikov founded Semrush as an online visibility management SaaS platform, growing out of their earlier SEOquake browser extension.

    en.wikipedia.org

Explore AI Software Reviews

Browse multi-perspective AI panel reviews across hundreds of AI tools, agents, and platforms. Find the right software with insights from CTO, Developer, Marketer, Finance, and User perspectives.

Browse ReviewsLearn More
Semrush — Products & AI Reviews | TopReviewed.ai