Midjourney, Inc.

Midjourney, Inc. operates an AI image generation platform that creates digital artwork from text prompts. The company was founded in 2021 by David Holz, former co-founder of Leap Motion, and is headquartered in San Francisco, California. The service is accessed primarily through Discord bot commands.

Midjourney's AI model generates images across various artistic styles including photorealistic renders, paintings, and illustrations. Users interact with the service through Discord servers, submitting text descriptions to generate four image variations per prompt. The platform has gained adoption among digital artists, content creators, and marketing professionals for concept art, social media content, and creative projects.

The company operates as a self-funded research lab without disclosed external investment. Midjourney uses a subscription-based revenue model with tiered pricing plans based on usage limits. The service has processed millions of image generation requests since launch, competing with platforms like DALL-E 2, Stable Diffusion, and Adobe Firefly in the AI image generation market.