Typeform

Typeform
Typeform
  • Headquarters

    Barcelona, Spain
  • Founded

    2012
  • CEO / Founder

    Jay Choi
  • Employees

    201-500
  • Funding

    Series C — $135M
  • Products

    0 products listed

Profile updated

Products
0
Avg AI Score
/10
Founded
2012
Funding
$187M
About Typeform

Typeform operates a web-based platform for creating interactive forms, surveys, and quizzes. The company was founded in 2012 by Robert Muñoz, David Okuniev, and Joaquim Lecha in Barcelona, Spain. The platform allows users to build conversational forms without coding knowledge, focusing on user experience through one-question-at-a-time interfaces.

Typeform's software serves businesses across multiple sectors for lead generation, customer feedback collection, market research, and employee engagement surveys. The platform processes millions of responses monthly and counts companies like Airbnb, Uber, and Nike among its customer base. Typeform competes in the online survey and form-building market alongside companies like SurveyMonkey and Google Forms.

The company raised $35 million in Series A funding in 2017 led by General Atlantic, followed by a $135 million Series B round in 2021 led by Sofina. Typeform has expanded its workforce to over 300 employees across offices in Barcelona, London, and San Francisco. In 2020, the company launched Typeform VideoAsk, a video messaging platform, expanding beyond its core form-building product.

Specialties
Interactive FormsSurvey SoftwareLead GenerationCustomer FeedbackMarket ResearchUser Experience DesignData Collection
Financials

Dated, source-cited figures. Estimates are marked.

Valuationest.
$935M
techcrunch.com
ARRest.
$70M
Revenueest.
$141.1M
getlatka.com
Valuation over time
$70M(September 2015, est.)$935M(March 2022, est.)
Revenue over time
$20M(January 2018, est.)$33M(December 2019, est.)$40M(February 2021, est.)$48M(June 2021, est.)$80M(December 2022, est.)$100M(December 2023, est.)$141.1M(October 2024, est.)
Total Raised over time
$52M(September 2017, est.)$187M(March 2022, est.)

No products listed yet for this company.

Competitive Landscape

Who Typeform competes with, and how they differ.

S
SurveyMonkey (Momentive)

Leads the mass-market survey category on free-tier reach and enterprise market-research add-ons; Typeform instead charges a premium for brand-forward, conversational one-question-at-a-time design rather than dense multi-question survey layouts.

G
Google Forms

Free and bundled into Google Workspace, aimed at basic data collection with minimal design control; Typeform monetizes visual customization, conditional logic branching, and integrations that Google Forms does not offer.

J
Jotform

Competes on breadth of pre-built templates, payment collection, and workflow automation at a lower price point; Typeform differentiates on visual polish and a conversational UX rather than form density and template count.

Qualtrics logo
Qualtrics7.8/10

Sells enterprise experience-management (XM) suites with advanced statistical analysis and workforce/customer research tools at high contract values; Typeform targets self-serve SMB-to-mid-market marketing and ops teams instead of enterprise research buyers.

1 product reviewed on TopReviewed
Company Timeline

Key milestones in Typeform's history, with sources.

  1. Milestone

    Jay Choi appointed CEO, succeeding Kim Lecha

    Typeform named Jay Choi as Chief Executive Officer; he is confirmed as CEO on Typeform's current leadership page.

    news.google.com
  2. Launch

    Launches Formless, an AI-powered form builder

    Typeform introduced Formless, a generative-AI tool that turns a prompt into a branded conversational form in minutes.

    news.google.com
  3. Funding

    Raises $135M Series C led by Sofina at $935M post-money valuation

    Typeform closed a $135 million Series C led by Belgian investment firm Sofina, with General Atlantic and Index Ventures participating, taking total funding past $187 million.

    techcrunch.com
  4. Milestone

    Discloses data breach exposing customer records

    Typeform disclosed unauthorized access to a partial backup dated May 3, 2018, exposing customer survey/form data including for clients Fortnum & Mason and the Tasmania Electoral Commission.

    theregister.com
  5. Funding

    Raises $35M Series B led by General Atlantic

    Typeform raised a $35 million Series B round led by General Atlantic, with Index Ventures, Point Nine and Connect Ventures also participating, taking total funding to just over $52 million.

    techcrunch.com
  6. Funding

    Raises $15M Series A led by Index Ventures

    Typeform raised $15 million in Series A funding led by London-based Index Ventures, with Point Nine Capital, Connect Ventures, RTA Ventures and angel investors including Squarespace CEO Anthony Casalena participating.

    techcrunch.com
  7. Funding

    Raises further €1.2M funding round led by Connect Ventures

    Typeform raised an additional €1.2 million led by London-based Connect Ventures, adding to the €550,000 previously raised, with Point Nine Capital and RTA Ventures also participating.

    techcrunch.com
  8. Launch

    Exits beta with official public launch

    Typeform exited its beta period and officially launched its cross-platform online form and survey builder.

    thenextweb.com
  9. Funding

    Raises €550,000 seed round led by Point Nine Capital and RTAventures

    Typeform closed a €550,000 seed round led by Berlin-based Point Nine Capital and Warsaw-based RTAventures, shortly after launching its beta.

    techcrunch.com
  10. Founded

    Founded in Barcelona, Spain

    Robert Muñoz and David Okuniev founded Typeform in Barcelona after concluding that standard HTML forms were poorly suited to touch devices, setting out to re-invent the form using modern browser technology.

    techcrunch.com

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