Headquarters
Austin, TXFounded
2009CEO / Founder
Brent BellmEmployees
1001-5000Funding
PublicStock
CMRCProducts
1 product listedAvg. AI Score
8.0/10Website
bigcommerce.com/Profile updated
BigCommerce is a publicly traded SaaS ecommerce platform founded in 2009 by Eddie Machaalani and Mitchell Harper in Sydney, Australia. The company is now headquartered in Austin, Texas, and listed on the NASDAQ under the ticker BIGC following its IPO in August 2020.
The platform provides merchants with tools for storefront creation, catalog management, payment processing integrations, SEO, and multi-channel selling across marketplaces such as Amazon, eBay, and social commerce channels. BigCommerce serves a range of customers from small businesses to mid-market and enterprise retailers, including brands such as Ben & Jerry's, Skullcandy, and Woolrich. The company competes primarily with Shopify, Salesforce Commerce Cloud, and Adobe Commerce (formerly Magento).
Prior to its IPO, BigCommerce raised approximately $200 million in venture funding from investors including General Atlantic and GS Growth. The company has made several acquisitions to expand its capabilities, including the purchase of B2B ecommerce software provider BundleB2B and the acquisition of Feedonomics, a data feed management platform, in 2021 for approximately $145 million. As of recent filings, the company employs roughly 1,000 to 1,500 people globally.
Dated, source-cited figures. Estimates are marked.
All products by BigCommerce Inc. reviewed by our AI panel of experts.
Six independent reviewer personalities assessed BigCommerce Inc.'s product on their own terms. They landed within 0.3 points of each other, an unusually strong consensus.
Averaged across 1 reviewed product in our catalog. Scores are out of 10.
Who BigCommerce Inc. competes with, and how they differ.
Shopify commands a far larger SMB/DTC merchant base with a more template-driven, all-in-one SaaS builder, while BigCommerce targets mid-market and enterprise sellers with more open, headless-ready APIs.
1 product reviewed on TopReviewedAdobe Commerce is a self-hosted or Adobe-managed enterprise platform requiring significant developer and infrastructure investment, versus BigCommerce's fully managed SaaS with faster time-to-launch at comparable enterprise feature depth.
Salesforce Commerce Cloud targets large enterprise retailers already invested in the Salesforce ecosystem, with higher implementation cost and tighter CRM/marketing-cloud integration than BigCommerce.
WooCommerce is a free, open-source WordPress plugin that merchants self-host, trading BigCommerce's managed SaaS reliability and built-in scaling for full code-level control and no platform subscription fee.
1 product reviewed on TopReviewedWix eCommerce is bundled into a broader small-business website builder aimed at solopreneurs, lacking BigCommerce's B2B tooling and multi-channel, enterprise-scale catalog management.
1 product reviewed on TopReviewedSquarespace pairs commerce with design-first templates for small, brand-led sellers, offering far less catalog depth and B2B/wholesale functionality than BigCommerce's mid-market and enterprise feature set.
1 product reviewed on TopReviewedKey milestones in BigCommerce Inc.'s history, with sources.
Renamed to Commerce.com, Inc.; Nasdaq ticker changed from BIGC to CMRC
BigCommerce Holdings, Inc. changed its corporate name to Commerce.com, Inc. and its Nasdaq Global Market ticker symbol from "BIGC" to "CMRC", unifying the BigCommerce, Feedonomics and Makeswift brands under Commerce.com.
sec.govTravis Hess appointed CEO, succeeding Brent Bellm
Brent Bellm's employment as CEO ended September 30, 2024; President Travis Hess was appointed CEO and elected to the Board effective October 1, 2024, with Ellen F. Siminoff appointed to a newly created Executive Chair role.
sec.govAcquired Feedonomics for up to $145 million
BigCommerce Omni, LLC (a wholly-owned subsidiary) acquired product-feed management platform Feedonomics LLC for approximately $145 million total consideration: $80 million cash at closing plus up to $65 million in contingent payments tied to milestones.
sec.govIPO on Nasdaq under ticker BIGC at $24.00/share
BigCommerce priced its IPO at $24.00 per share, selling 10,372,500 shares (7,877,500 primary, 2,495,000 secondary) and began trading on the Nasdaq Global Market as "BIGC".
sec.govPartnership with Amazon for multichannel inventory sync
BigCommerce partnered with Amazon to let retailers sync inventory and listings across their BigCommerce storefront and Amazon marketplace channels.
en.wikipedia.orgAcquired checkout/inventory startup Zing
BigCommerce acquired Zing, a checkout and inventory software startup, the same year Brent Bellm became CEO.
en.wikipedia.orgSoftBank leads $50 million funding round
SoftBank led a $50 million investment in BigCommerce, around the time the company opened a San Francisco office and hired executives from PayPal and Amazon.
en.wikipedia.orgRevolution invests $40 million
Revolution invested $40 million in BigCommerce as a growth-stage follow-on to its 2011 Series A.
en.wikipedia.orgSeries A — $15 million led by General Catalyst
BigCommerce raised a $15 million Series A round led by General Catalyst.
en.wikipedia.orgBigCommerce founded in Sydney, Australia
Eddie Machaalani and Mitchell Harper founded BigCommerce in Sydney, Australia, evolving out of their earlier venture Interspire; the company later opened its first US office in Austin, Texas.
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