Hightouch

Hightouch is a data activation and composable customer data platform headquartered in San Francisco, California. The company was co-founded in 2019 by Tejas Manohar, Josh Curl, and Kashish Gupta. Its core product enables businesses to use their existing data warehouses—such as Snowflake, BigQuery, or Databricks—as the source of truth for syncing customer data to downstream tools without duplicating or moving data into a separate CDP.

Hightouch's platform supports connections to more than 300 destinations, including Salesforce, HubSpot, Braze, and Facebook Ads, allowing marketing, sales, and operations teams to activate warehouse data for audience segmentation, personalization, and campaign orchestration. The company has positioned itself within the "reverse ETL" category, a term used to describe moving data from warehouses back into operational systems. Customers have included companies in retail, financial services, and technology sectors. Hightouch has also expanded into AI-driven marketing automation capabilities under an "agentic marketing" framing.

Hightouch raised a $38 million Series B round in 2022, bringing its total disclosed funding to approximately $38 million, with investors including Amplify Partners, ICONIQ Growth, and Y Combinator. The company participated in Y Combinator's Winter 2021 batch. As of available data, Hightouch employs roughly 100–150 people.