lempire SAS (maker of lemlist)

About lempire SAS (maker of lemlist)

Financials

Dated, source-cited figures. Estimates are marked.

Products by lempire SAS (maker of lemlist)

All products by lempire SAS (maker of lemlist) reviewed by our AI panel of experts.

LemlistAI Sales Tools

Cold outreach platform with personalized email, LinkedIn, and call sequences

From $31/mo7.9/10

How Our Review Panel Scores lempire SAS (maker of lemlist)

Six independent reviewer personalities assessed lempire SAS (maker of lemlist)'s product on their own terms. They landed within 0.6 points of each other, an unusually strong consensus.

Averaged across 1 reviewed product in our catalog. Scores are out of 10.

Competitive Landscape

Who lempire SAS (maker of lemlist) competes with, and how they differ.

I

Instantly.ai

A cold-email-only platform (no native LinkedIn or calling) competing on unlimited sending accounts and deliverability infrastructure at a lower entry price than lemlist's broader multichannel suite; lemlist's own blog publishes head-to-head comparisons against it.

Apollo.io8.1/10

Bundles a large B2B contact database with sequencing and dialing in one platform, competing on all-in-one breadth (data plus outreach) where lemlist competes on outreach personalization and deliverability depth.

1 product reviewed on TopReviewed

Smartlead8.1/10

A cold-email-first rival built around unlimited mailbox rotation and warmup at a lower price point, competing directly for the same high-volume outbound agencies lemlist targets.

1 product reviewed on TopReviewed

R

Reply.io

A longer-established (since 2014) multichannel sequencer with a similar email/LinkedIn/calls/SMS feature set plus its own "Jason AI" SDR agent, competing directly on the same mid-market outbound-agency segment.

Outreach7.7/10

An enterprise sales engagement platform with deeper CRM/forecasting integration and a materially higher price floor, competing for larger sales orgs rather than lemlist's SMB/agency base.

1 product reviewed on TopReviewed

11x AI7.7/10

Sells a fully autonomous AI SDR ("digital worker") that runs outbound end-to-end, competing with lemlist's assisted-automation model by aiming to remove the human operator entirely.

1 product reviewed on TopReviewed

Company Timeline

Key milestones in lempire SAS (maker of lemlist)'s history, with sources.

1. Oct 20, 2025Acquisition

   lemlist acquires Claap

   lemlist (lempire) acquires Paris-based AI conversation-intelligence platform Claap in a self-funded, eight-figure deal (~$25M headline: cash plus vendor financing/convertible bonds and an earnout), with Claap investors Headline and LocalGlobe exiting. Company account: funded from lempire's own profits, no outside capital raised.

   founderpath.com
2. 2025Milestone

   Charles Tenot becomes CEO; Guillaume Moubeche moves to Chairman

   Leadership transition: Charles Tenot (formerly COO) becomes CEO of lemlist, with founder Guillaume Moubeche moving to a Chairman/Owner role. Exact transition date is not publicly documented; the new structure was confirmed in company org data and a podcast appearance by August 2025.

   theorg.com
3. January 2024Milestone

   lempire reports $20M ARR in 5 years, still unfunded

   Founder Guillaume Moubeche publishes that lempire (lemlist's parent) reached $20M in annual recurring revenue roughly five years after founding, entirely bootstrapped with no external funding.

   lempire.com
4. December 2021Funding

   Expedition Growth Capital buys ~20% stake in a secondary transaction

   Expedition Growth Capital acquires roughly 20% of lempire for about $30M at an implied $150M valuation. This was a secondary transaction -- Expedition bought existing shares from founders and early holders; no primary capital was injected into the company, and lempire's bootstrapped operating status continued.

   expedition.capital
5. Sep 26, 2021Milestone

   lempire crosses $10M ARR, fully bootstrapped

   lempire publishes that it reached $10M in annual recurring revenue roughly 3.5 years after founding, without ever raising external funding.

   lempire.com
6. Jan 24, 2018Launch

   lemlist launches publicly

   Guillaume Moubeche, with technical co-founders Vianney Lecroart and Francois Lecroart, publicly launches lemlist -- "the first outreach email platform with personalized images" -- on Product Hunt.

   producthunt.com
7. Nov 1, 2016Founded

   LEMPIRE SAS incorporated in Paris

   The legal entity LEMPIRE SAS (SIREN 823 475 082, registered office 128 rue La Boetie, 75008 Paris) is incorporated under French law -- roughly two years before the lemlist product publicly launched. Per France's national business registry, the entity's current legal name is simply "LEMPIRE"; lemlist is one of several product brands (alongside lemcal, lemwarm, Taplio, Tweet Hunter) it operates.

   recherche-entreprises.api.gouv.fr