Headquarters
Walnut Creek, CAFounded
1997CEO / Founder
Jason WesbecherEmployees
201-500Funding
Acquired — $188MProducts
1 product listedAvg. AI Score
7.1/10Website
www.trustarc.comProfile updated
TrustArc, formerly TRUSTe, is a privacy management software and services company founded in 1997 in San Francisco. The platform provides privacy assessments, data inventory, consent management, and regulatory compliance for GDPR, CCPA, and other global privacy laws.
TrustArc serves more than 1,000 enterprise customers and is widely used by companies needing certified privacy programs and cross-border data-transfer compliance.
The company has raised approximately $188 million over its history, including a $70 million Series D led by Bregal Sagemount. Jason Wesbecher serves as CEO.
Dated, source-cited figures. Estimates are marked.
All products by TrustArc reviewed by our AI panel of experts.
Six independent reviewer personalities assessed TrustArc's product on their own terms. They disagreed by 1.6 points — The Finance Lead was the hardest to convince, The Domain Strategist the most positive.
Averaged across 1 reviewed product in our catalog. Scores are out of 10.
Who TrustArc competes with, and how they differ.
OneTrust runs a broader GRC-and-data-mapping suite that reviewers score higher on centralized platform breadth, while TrustArc scores higher on ease of setup and support for a narrower privacy-program scope — the two are widely cited as each other's closest rival.
1 product reviewed on TopReviewedDataGrail specializes narrowly in consent management, data subject request automation and risk assessments with 2,000+ prebuilt SaaS integrations, versus TrustArc's broader certification-plus-compliance-consulting model.
1 product reviewed on TopReviewedTranscend is an engineering-first data subject request and consent platform aimed at developer-led privacy automation, a narrower technical niche than TrustArc's program-management and certification approach.
1 product reviewed on TopReviewedBigID leads with AI-driven sensitive-data discovery and data security posture management, feeding consent and governance decisions from the data-infrastructure layer rather than TrustArc's compliance-program and certification layer.
1 product reviewed on TopReviewedSecuriti.ai positions itself as a unified "Data Command Center" spanning privacy, security and AI governance across hybrid multicloud data estates — a broader data-infrastructure play than TrustArc's compliance-program focus.
Osano undercuts TrustArc and OneTrust with published pricing and a "No Fines, No Penalties" guarantee covering up to $500,000 in regulatory penalties, targeting price-sensitive buyers TrustArc's enterprise motion doesn't chase.
Key milestones in TrustArc's history, with sources.
Main Capital Partners acquires TrustArc from Bregal Sagemount
Dutch private-equity firm Main Capital Partners acquired TrustArc from growth-equity backer Bregal Sagemount in an undisclosed-terms deal; Bregal had invested in TrustArc since 2019. At the time of sale TrustArc served more than 1,200 customers across 25+ countries with a team of more than 300.
bregal.comSeries D — $70M led by Bregal Sagemount
Growth-equity firm Bregal Sagemount led a $70 million Series D investment in TrustArc, with existing investors Accel Partners, Baseline Ventures, DAG Ventures, Icon Ventures and Industry Ventures retaining stakes.
goodwinlaw.comTRUSTe renames itself TrustArc
TRUSTe changed its corporate name to TrustArc, marking the company's 20th anniversary and its shift from a privacy-seal certification business into a broader privacy compliance and risk-management technology provider; the TRUSTe brand continued under the renamed parent for certification offerings.
prnewswire.comFTC approves final order in TRUSTe privacy-seal case, 5-0
The FTC voted 5-0 to approve a final order resolving its complaint against TRUSTe, finalizing the November 2014 settlement without change: a $200,000 payment and a bar on misrepresenting its certification process or corporate status.
ftc.govFTC settles deceptive-practices charges over TRUSTe's privacy-seal program
The FTC alleged TRUSTe failed to conduct promised annual recertifications of TRUSTe-seal holders in more than 1,000 instances between 2006 and January 2013, and failed to require certified companies to remove outdated claims describing TRUSTe as a non-profit after its 2008 for-profit conversion. TRUSTe agreed to pay $200,000 and accepted restrictions on future claims.
ftc.govTRUSTe converts from non-profit to for-profit, venture-backed company
TRUSTe changed its corporate status from a non-profit to a venture-backed for-profit company in 2008, a conversion later cited by the FTC as the basis for its 2014 deceptive-practices complaint over unremoved non-profit claims in certified companies' privacy policies.
ftc.govTRUSTe founded as a non-profit privacy-certification consortium
TRUSTe was formed as a non-profit industry association — backed by the Electronic Frontier Foundation and CommerceNet — to foster online commerce by helping organizations self-regulate consumer-privacy practices and to administer an online privacy seal.
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