Culture Amp

About Culture Amp

Financials

Dated, source-cited figures. Estimates are marked.

Products by Culture Amp

All products by Culture Amp reviewed by our AI panel of experts.

Culture AmpAI HR & Recruiting

Employee experience platform for performance, engagement, and development

Free7.9/10

How Our Review Panel Scores Culture Amp

Six independent reviewer personalities assessed Culture Amp's product on their own terms. They disagreed by 1.6 points — The Finance Lead was the hardest to convince, The Domain Strategist the most positive.

Averaged across 1 reviewed product in our catalog. Scores are out of 10.

Competitive Landscape

Who Culture Amp competes with, and how they differ.

Lattice7.6/10

Lattice bundles performance reviews, OKRs/goals and 1:1s with engagement surveys into one continuous-performance suite, competing head-to-head with Culture Amp for mid-market and enterprise HR teams, priced around per-seat performance modules rather than Culture Amp's survey-and-analytics-first model.

1 product reviewed on TopReviewed

Qualtrics Workforce XM7.8/10

Qualtrics offers employee experience management as one module (Workforce/EmployeeXM) inside its much broader Experience Management platform spanning customer, product and brand research, giving it a larger survey-methodology engine than Culture Amp's people-science-only focus, typically at a higher enterprise price point.

1 product reviewed on TopReviewed

15Five7.0/10

15Five targets SMB and mid-market teams with a lower-priced continuous-performance and engagement bundle (check-ins, OKRs, 1:1s), undercutting Culture Amp's more analytics-heavy, enterprise-oriented survey platform on price and simplicity.

1 product reviewed on TopReviewed

Leapsome7.6/10

Berlin-founded Leapsome combines performance reviews, OKRs, engagement surveys and learning paths into one all-in-one suite aimed at fast-growing mid-market companies, competing on product breadth where Culture Amp competes on survey-science depth.

1 product reviewed on TopReviewed

Workday (Peakon Employee Voice)

Workday folds employee listening into its HCM suite as Workday Peakon Employee Voice, following its 2021 acquisition of Peakon, appealing to existing Workday customers who want engagement analytics bundled into payroll/HR-core rather than adopting a standalone specialist like Culture Amp.

Engagedly7.6/10

Engagedly sells a lower-cost, all-in-one talent-management suite (performance, engagement, LMS, OKRs) aimed at SMB/mid-market budgets, competing with Culture Amp mainly on price rather than matching its survey-analytics depth.

1 product reviewed on TopReviewed

Company Timeline

Key milestones in Culture Amp's history, with sources.

1. Feb 24, 2026Milestone

   Shelves potential liquidity event amid tech-sector downturn

   The Australian Financial Review reported that Culture Amp, which tested buyer appetite for a liquidity event or change-of-control transaction in 2025 (including bringing on a new minority or majority shareholder), put those plans on the backburner amid the software-sector downturn.

   afr.com
2. Dec 1, 2025Milestone

   Blackbird marks down Culture Amp valuation by 23.5% amid revenue slowdown

   The Australian Financial Review reported via Startup Daily that lead investor Blackbird Ventures cut its internal valuation of Culture Amp by 23.5% from its post-Series F peak (~A$2B), after Culture Amp disclosed FY2025 revenue of A$270M (US$177M, +10.8% YoY, decelerating from 19% and 32% growth the two prior years) and an A$37M net loss.

   startupdaily.net
3. Mar 20, 2024Acquisition

   Acquired Orgnostic

   Culture Amp acquired Orgnostic, a Belgrade-based people-analytics platform founded in 2019 by Luka Babic and Igor Bogicevic, to add cross-system people-data analytics to its platform. Deal terms were not disclosed.

   prnewswire.com
4. Apr 19, 2023Milestone

   Laid off 90 roles (~9% of staff)

   Culture Amp cut approximately 90 positions, about 9% of its roughly 1,000-person workforce, citing softening macroeconomic conditions and customers reducing headcount.

   startupdaily.net
5. Oct 8, 2021Acquisition

   Acquired Disco

   Culture Amp acquired San Francisco-based Disco, a Slack/Microsoft Teams recognition app founded in 2015 that helps companies celebrate values-driven work. Deal terms were not disclosed.

   startupdaily.net
6. Jul 29, 2021Funding

   Series F -- $100M at $1.5B valuation (unicorn)

   Culture Amp closed a US$100 million Series F led by returning investors Sequoia Capital China and TDM Growth Partners, with first-time participation from Salesforce Ventures, valuing the company at US$1.5 billion -- more than double its 2019 Series E valuation.

   techcrunch.com
7. Sep 4, 2019Funding

   Series E -- US$82M led by Sequoia Capital China, $700M valuation

   Culture Amp raised a US$82 million (A$121M) Series E led by Sequoia Capital China, with new investor TDM Growth Partners and existing backers participating, valuing the company at approximately US$700 million.

   startupdaily.net
8. Jan 30, 2019Acquisition

   Acquired Zugata

   Culture Amp acquired Zugata, a continuous performance-management platform that used peer feedback tied to Slack activity, to extend beyond engagement surveys into performance management. Deal terms were not disclosed.

   techtarget.com
9. Jul 20, 2018Funding

   Series D -- US$40M (A$54M) led by Blackbird Ventures

   Culture Amp closed a US$40 million Series D led by Blackbird Ventures, with Felicis Ventures, Skip Capital, Grok Ventures and Hostplus participating, bringing total raised to roughly US$76.3 million.

   startupdaily.net
10. Mar 4, 2015Funding

    Series A -- $6.3M led by Felicis Ventures

    Culture Amp raised a $6.3 million Series A led by Felicis Ventures, with participation from Index Ventures and Blackbird Ventures.

    techcrunch.com
11. 2011Founded

    Culture Amp founded by Didier Elzinga, Doug English, Jon Williams and Rod Hamilton

    Company boilerplate states it was founded in 2011 by the four co-founders, with early offices in Melbourne and San Francisco. Note: Wikipedia and several secondary profiles instead cite 2009-2010 for when the founders began working together at Melbourne co-working space Inspire9; 2011 is the company's own stated founding year.

    prnewswire.com