Headquarters
Salzburg, AustriaFounded
2009CEO / Founder
Dietmar RietschEmployees
51-200Funding
Series B — $12MProducts
1 product listedAvg. AI Score
7.4/10Website
www.pimcore.com/Profile updated
Pimcore GmbH is an open-source software company founded in 2009 by Dietmar Rietsch and co-founders, headquartered in Salzburg, Austria. The company develops and maintains Pimcore, an open-core enterprise platform for unified data and digital experience management built on an API-first architecture.
The platform consolidates Product Information Management (PIM), Master Data Management (MDM), Digital Asset Management (DAM), Customer Data Platform (CDP), Digital Experience Platform (DXP/CMS), and digital commerce capabilities into a single suite. Pimcore is used by over 118,000 companies including Audi, Pepsi, Dr. Oetker, and Yamaha, supported by a network of 170+ solution partners across 75 countries.
In October 2022, Pimcore raised a $12 million Series B round led by Nordwind Growth. The company employs between 51 and 200 people and reports over 60% year-over-year growth. Its core platform is available as open source on GitHub under the Pimcore organization.
Dated, source-cited figures. Estimates are marked.
All products by Pimcore GmbH reviewed by our AI panel of experts.
Six independent reviewer personalities assessed Pimcore GmbH's product on their own terms. They disagreed by 1.9 points — The Finance Lead was the hardest to convince, The Domain Strategist the most positive.
Averaged across 1 reviewed product in our catalog. Scores are out of 10.
Who Pimcore GmbH competes with, and how they differ.
Akeneo is Pimcore's closest open-source PIM rival (also Symfony-based), but focuses narrowly on product information management while Pimcore bundles PIM with MDM, DAM, CDP, and DXP in one platform.
Informatica is the proprietary enterprise MDM incumbent Pimcore's own marketing names as the legacy alternative it undercuts; Informatica is licensed and priced for large enterprises versus Pimcore's open-core model.
1 product reviewed on TopReviewedBloomreach competes at the AI-driven commerce search and content-experience layer for retailers rather than core PIM/DAM data management, where Pimcore is the data backbone.
1 product reviewed on TopReviewedOptimizely competes with Pimcore's DXP/content-management layer through its CMS and experimentation suite, but has no native PIM/DAM/MDM data-management backbone of its own.
1 product reviewed on TopReviewedKey milestones in Pimcore GmbH's history, with sources.
Included in Gartner Magic Quadrant for Master Data Management 2026
Pimcore announced its first-time inclusion in the Gartner Magic Quadrant for MDM.
pimcore.comLaunched P2C Alliance with Productsup and trbo
Pimcore joined Productsup and trbo to launch the Product-to-Consumer (P2C) Alliance, an integrated suite for product content and personalized commerce journeys.
prweb.comSeries B — $12M led by Nordwind Growth
Pimcore closed $12 million in Series B funding led by German growth fund Nordwind Growth, to fund global expansion and commercialization of its open-source platform.
pimcore.comSeries A — $3.5M led by Auctus Capital
Pimcore closed $3.5 million in Series A funding led by German investor Auctus Capital, to fund U.S. expansion of its open-source data and experience management platform.
pimcore.comPimcore founded as an open-source data and experience management platform
Dietmar Rietsch and co-founders spun the Pimcore open-source project out of Salzburg digital agency elements.at New Media Solutions.
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