SnapLogic

About SnapLogic

Financials

Dated, source-cited figures. Estimates are marked.

Products by SnapLogic

All products by SnapLogic reviewed by our AI panel of experts.

SnapLogicAI Workflow Automation

Cloud integration platform for data, apps, APIs, and AI agents

Free7.5/10

How Our Review Panel Scores SnapLogic

Six independent reviewer personalities assessed SnapLogic's product on their own terms. They disagreed by 1.9 points — The Finance Lead was the hardest to convince, The Domain Strategist the most positive.

Averaged across 1 reviewed product in our catalog. Scores are out of 10.

Competitive Landscape

Who SnapLogic competes with, and how they differ.

Boomi7.3/10

Boomi is a longtime hybrid iPaaS incumbent (formerly Dell Boomi, spun out to Francisco Partners/TPG in 2021) that competes head-to-head with SnapLogic on enterprise integration deals, leaning on a large partner/SI ecosystem and classic B2B/EDI integration rather than SnapLogic's newer natural-language SnapGPT approach.

1 product reviewed on TopReviewed

Workato8.0/10

Workato competes directly in enterprise iPaaS and workflow automation, built around business-user-friendly "recipes" and embedded automation for SaaS-heavy stacks, versus SnapLogic's emphasis on large-scale data-pipeline and API integration aimed more at central IT/data teams.

1 product reviewed on TopReviewed

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MuleSoft

MuleSoft (Anypoint Platform) is the market-leading enterprise iPaaS/API-management platform and SnapLogic's most direct rival by Gartner Magic Quadrant positioning; since Salesforce completed its $6.5B acquisition in 2018, it is sold as part of the Salesforce platform rather than as a neutral, standalone integration layer.

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Informatica7.4/10

Informatica is a longtime enterprise data-integration and master-data-management leader that expanded into iPaaS (Informatica Intelligent Cloud Services) and competes with SnapLogic on large data-integration deals; Salesforce completed its acquisition of Informatica in November 2025, ending its run as an independent integration vendor.

1 product reviewed on TopReviewed

Tray.ai7.8/10

Tray.ai is a newer, API-first iPaaS competing with SnapLogic for mid-market and embedded-integration deals, emphasizing a low-code visual builder with AI-assisted flow generation similar in spirit to SnapLogic's own generative tooling.

1 product reviewed on TopReviewed

Company Timeline

Key milestones in SnapLogic's history, with sources.

1. Aug 13, 2025Milestone

   Gaurav Dhillon retires as CEO; Brad Stewart appointed CEO after SnapLogic surpasses $100M ARR

   Founder Gaurav Dhillon stepped down as CEO and became Chairman; Brad Stewart was named CEO. The transition was announced alongside SnapLogic surpassing $100M+ in ARR.

   snaplogic.com
2. Aug 2, 2023Launch

   Launched SnapGPT, billed as "the world's first Generative Integration solution"

   SnapLogic introduced SnapGPT, a natural-language interface using LLMs to let users build integrations by description rather than manual flow-building.

   snaplogic.com
3. Dec 13, 2021Funding

   Raised $165M growth round at a $1B valuation, led by Sixth Street Growth

   Sixth Street Growth led the round, joining the board; SnapLogic became a unicorn. Independent press (VentureBeat) put total funding to date at more than $371M.

   snaplogic.com
4. Oct 2, 2019Funding

   Series G — $72M led by Arrowroot Capital

   Arrowroot Capital led the growth round, joined by Golub Capital and existing investors. SiliconANGLE reported total funding to date at $208M.

   siliconangle.com
5. Dec 7, 2016Funding

   Series F — $40M led by Vitruvian Partners

   European private equity firm Vitruvian Partners led the round, with follow-on from Andreessen Horowitz, Capital One, Ignition Partners and others.

   techcrunch.com
6. Dec 10, 2015Funding

   Series E — $37.5M led by Microsoft and Silver Lake Waterman

   Microsoft and Silver Lake Waterman jointly led the round, deepening a strategic Microsoft alliance around Cortana Analytics.

   siliconangle.com
7. Oct 21, 2014Funding

   Series D — $20M led by Ignition Partners

   Ignition Partners led the round, joined by Andreessen Horowitz, H. Barton Asset Management, Pharus Capital Management and Triangle Peak Partners, bringing total financing to $60M.

   snaplogic.com
8. Sep 19, 2012Funding

   Series C — $20M led by Ignition Partners

   Ignition Partners led the round as a new investor, joined by Triangle Peak Partners and returning investor Andreessen Horowitz.

   snaplogic.com
9. Dec 8, 2010Funding

   Series B — $10M led by Andreessen Horowitz

   Andreessen Horowitz led the round; general partner Ben Horowitz joined SnapLogic's board of directors.

   venturebeat.com
10. Oct 29, 2009Funding

    Series A — $2.3M; Gaurav Dhillon named CEO

    SnapLogic closed its Series A financing and named Gaurav Dhillon, its founder and former Informatica CEO, as chief executive.

    snaplogic.com
11. 2006Founded

    Founded by Gaurav Dhillon, founder and former CEO of Informatica

    Gaurav Dhillon, who co-founded and led Informatica through its 1999 IPO before departing in 2004, founded SnapLogic in 2006 and provided its seed capital.

    snaplogic.com