Blueshift Labs, Inc.

About Blueshift Labs, Inc.

Financials

Dated, source-cited figures. Estimates are marked.

Products by Blueshift Labs, Inc.

All products by Blueshift Labs, Inc. reviewed by our AI panel of experts.

BlueshiftAI Marketing Tools

AI-powered customer engagement across every channel

From $1,250/mo7.7/10

How Our Review Panel Scores Blueshift Labs, Inc.

Six independent reviewer personalities assessed Blueshift Labs, Inc.'s product on their own terms. They landed within 0.9 points of each other, an unusually strong consensus.

Averaged across 1 reviewed product in our catalog. Scores are out of 10.

Competitive Landscape

Who Blueshift Labs, Inc. competes with, and how they differ.

Braze, Inc.8.0/10

Targets consumer mobile-first brands with a heavier emphasis on in-app/push orchestration; Blueshift differentiates with predictive AI (SmartHub) built into every channel rather than as an add-on.

1 product reviewed on TopReviewed

Customer.io8.0/10

Serves a broader mid-market/PLG SaaS audience with a simpler visual workflow builder; Blueshift skews toward retail/e-commerce/media enterprises needing heavier AI-driven product recommendations.

1 product reviewed on TopReviewed

Bloomreach7.8/10

Bundles its CDP with commerce search/merchandising tools (from its Exponea and Bloomreach Search roots); Blueshift stays a pure engagement/CDP platform without a commerce-search product line.

1 product reviewed on TopReviewed

Klaviyo7.7/10

Built bottom-up from Shopify email/SMS for DTC brands; Blueshift sells top-down to larger retail/media enterprises with a fuller omnichannel AI decisioning engine.

1 product reviewed on TopReviewed

Adobe (Marketo Engage)7.9/10

Part of Adobe's broader enterprise marketing suite with heavier IT/marketing-ops overhead to administer; Blueshift positions as the lighter-weight, AI-native alternative.

3 products reviewed on TopReviewed

Company Timeline

Key milestones in Blueshift Labs, Inc.'s history, with sources.

1. Feb 24, 2021Funding

   Series C -- $30M led by Fort Ross Ventures and Avatar Growth Capital

   Blueshift raised a $30 million Series C to scale its SmartHub customer data platform, bringing total funding raised to $65 million.

   techcrunch.com
2. April 2019Funding

   Series B -- $15M led by SoftBank Ventures Asia

   Blueshift raised a $15 million Series B to accelerate growth of its Customer Data Activation Platform and expand beyond its San Francisco base into North Carolina, the UK and India.

   finsmes.com
3. Oct 2, 2018Milestone

   Named a Gartner "Cool Vendor" in AI for Marketing

   Gartner named Blueshift one of five vendors in its first-ever "Cool Vendors in AI for Marketing" report, citing its combination of CDP, marketing automation and personalization into one AI-driven offering.

   martechcube.com
4. Jan 6, 2016Funding

   Series A -- $8M led by Storm Ventures

   Blueshift Labs raised an $8 million Series A led by Storm Ventures, with Anshu Sharma of Storm joining the board.

   inc42.com
5. November 2014Funding

   Seed -- $2.6M led by Nexus Venture Partners and New Enterprise Associates

   Blueshift's first institutional round, raised the same year the company was founded.

   inc42.com
6. 2014Founded

   Blueshift founded in San Francisco

   Vijay Chittoor, Manyam Mallela and Mehul Shah founded Blueshift to build an AI-driven customer engagement platform.

   crunchbase.com