Heap

About Heap

Financials

Dated, source-cited figures. Estimates are marked.

Products by Heap

All products by Heap reviewed by our AI panel of experts.

HeapAI Analytics

Automatic event capture for complete digital product analytics

Free7.4/10

How Our Review Panel Scores Heap

Six independent reviewer personalities assessed Heap's product on their own terms. They disagreed by 1.0 points — The Finance Lead was the hardest to convince, The Domain Strategist the most positive.

Averaged across 1 reviewed product in our catalog. Scores are out of 10.

Competitive Landscape

Who Heap competes with, and how they differ.

Amplitude7.8/10

Amplitude is the largest independent product-analytics platform, competing head-on with Heaps autocapture approach but requiring more manual event-taxonomy setup.

1 product reviewed on TopReviewed

Mixpanel7.7/10

Mixpanel focuses on funnel and retention analysis for product teams with a similarly self-serve motion to Heap, differing mainly in its ML-driven insight framing.

1 product reviewed on TopReviewed

PostHog8.4/10

PostHog bundles analytics with session replay, feature flags, and A/B testing as an open-source, self-hostable suite, versus Heaps single-purpose hosted analytics.

1 product reviewed on TopReviewed

Pendo7.9/10

Pendo pairs analytics with in-app guides and NPS surveys aimed at product-led-growth teams, a broader adoption-focused suite than Heaps pure analytics capture.

1 product reviewed on TopReviewed

Google Analytics8.0/10

Google Analytics is free and web-traffic-first, lacking Heaps automatic full-event capture and product-analytics depth, but wins on ubiquity for marketing teams.

6 products reviewed on TopReviewed

Company Timeline

Key milestones in Heap's history, with sources.

1. Dec 7, 2023Acquisition

   Contentsquare completes acquisition of Heap

   Contentsquare completed its acquisition of Heap, its largest deal to date; Heap became a wholly owned subsidiary and ceased operating as a standalone company.

   contentsquare.com
2. Sep 28, 2023Acquisition

   Contentsquare signs agreement to acquire Heap

   Contentsquare entered a definitive agreement to acquire product-analytics platform Heap, aiming to combine digital-experience and product analytics into one platform.

   businesswire.com
3. Dec 7, 2021Funding

   Series D — $110M at $960M valuation

   Heap raised a $110 million Series D led by Sixth Street and Goldman Sachs, bringing total funding to $205 million and valuing the company at $960 million.

   venturebeat.com
4. Jul 23, 2019Funding

   Series C — $55M, total funding $95.2M

   Heap raised a $55 million Series C led by NewView Capital, bringing its cumulative outside capital to $95.2 million; CEO Matin Movassate said revenue had doubled over the prior year.

   news.crunchbase.com
5. May 4, 2017Funding

   Series B — $27M, total funding $40M

   Heap raised a $27 million Series B led by Menlo Ventures, bringing its cumulative funding to $40 million.

   news.crunchbase.com
6. Aug 18, 2016Funding

   Series A — $11M, total funding $13M

   Heap raised an $11 million Series A led by NEA with Menlo Ventures participating, bringing total funding to $13 million; the company said revenue had grown 4.5x over the prior year.

   techcrunch.com
7. Aug 27, 2013Funding

   Seed round — $2M

   Heap raised a $2 million seed round from Y Combinator, SV Angel, Redpoint Ventures, Salesforce, and others.

   ycombinator.com
8. 2013Founded

   Heap founded, joins Y Combinator Winter 2013

   Matin Movassate and Ravi Parikh, who studied computer science together at Stanford, founded Heap and joined Y Combinators Winter 2013 batch to build an "capture everything" analytics tool.

   ycombinator.com