Headquarters
San Francisco, CAFounded
2009CEO / Founder
Amir MovafaghiEmployees
201-500Funding
Series C — $77MProducts
1 product listedAvg. AI Score
7.5/10Website
mixpanel.comMixpanel provides product analytics software that enables companies to track user interactions with web and mobile applications. The company was founded in 2009 by Suhail Doshi and Tim Trefren and is headquartered in San Francisco, California.
Mixpanel's platform allows product teams to analyze user behavior through event tracking, funnel analysis, cohort analysis, and A/B testing capabilities. The company serves customers across various industries including technology, media, and e-commerce, with notable users including Uber, Twitter, and Samsung. Mixpanel competes in the product analytics market alongside companies like Amplitude and Google Analytics.
The company has raised approximately $77 million in funding across multiple rounds, including a $65 million Series B in 2014 led by Andreessen Horowitz. Mixpanel underwent significant restructuring in recent years, including layoffs and a shift toward profitability. In 2018, founder Suhail Doshi stepped down as CEO and was replaced by Amir Movafaghi, former head of finance at Twitter.
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