Headquarters
Austin, TXFounded
2010CEO / Founder
Jack McDonaldEmployees
1001-5000Funding
PublicStock
UPLDProducts
2 products listedAvg. AI Score
7.4/10Website
www.uplandsoftware.comProfile updated
Upland Software is an enterprise software holding company founded in 2010 in Austin, Texas by Jack McDonald. Upland operates a portfolio of more than 25 cloud software products spanning marketing, sales, customer experience, IT operations, and project management.
Upland grows primarily through acquisitions of established business software products, maintaining and modernizing them for enterprise customers including AIG, ExxonMobil, and United Airlines.
Upland went public on NASDAQ in 2014 (UPLD). Jack McDonald continues as CEO.
Dated, source-cited figures. Estimates are marked.
All products by Upland Software reviewed by our AI panel of experts.
Enterprise software solutions for digital transformation and business process optimization
Intelligent document processing and capture for enterprise workflows
Six independent reviewer personalities assessed Upland Software's products on their own terms. They disagreed by 1.0 points — The Skeptic was the hardest to convince, The Decision Maker the most positive.
Averaged across 2 reviewed products in our catalog. Scores are out of 10.
Who Upland Software competes with, and how they differ.
iManage's document and email management platform is built specifically for legal, financial, and professional-services firms, whereas Upland's Document Intelligence targets general enterprise knowledge search without that vertical focus.
1 product reviewed on TopReviewedABBYY Vantage is a no-code intelligent document processing platform built on ABBYY's decades-old OCR technology, competing on breadth of document-type coverage rather than Upland's enterprise-search-centric approach.
1 product reviewed on TopReviewedHyperscience focuses narrowly on automating structured-form and mailroom data extraction for insurance, banking, and government back offices via a human-in-the-loop ML pipeline, a narrower use case than Upland's broader enterprise knowledge-management line.
1 product reviewed on TopReviewedRingCentral is a much larger, natively-built UCaaS provider (phone, video, contact center) sold as one integrated platform, competing with the individually-branded, acquisition-assembled communication products inside Upland's portfolio.
1 product reviewed on TopReviewedDialpad is a single AI-native cloud phone and contact-center product built in-house, while Upland's contact-center capability (via the acquired InGenius CTI) is one bolted-on piece inside a much wider, acquisition-assembled software portfolio.
1 product reviewed on TopReviewedAircall sells cloud call-center software on simple per-seat pricing to SMB and mid-market sales/support teams, a lighter-weight and cheaper alternative to Upland's enterprise-priced, bundled contact-center tools.
1 product reviewed on TopReviewedKey milestones in Upland Software's history, with sources.
$115M strategic equity investment from HGGC
Private equity firm HGGC invested $115 million via convertible preferred stock (convertible at $17.50/share, a 30% premium) to fund future acquisitions, taking an approximate 17% as-converted stake.
businesswire.comAcquired BA Insight for $33.4M
Bought enterprise search and knowledge-management provider BA Insight for $33.4 million in cash at closing plus a $0.6 million holdback, expected to add at least $8.7 million in annual revenue.
businesswire.comAcquired Second Street Media for $25.4M
Bought audience-engagement platform Second Street Media for $25.4 million in cash at closing plus a $5 million holdback, expected to add about $9.4 million in annual recurring revenue.
businesswire.comAcquired Localytics for $67.7M
Bought mobile app personalization and analytics platform Localytics for $67.7 million in cash plus a $0.3 million holdback, adding an estimated $20 million in annualized revenue.
businesswire.comAcquired Altify for $84M
Bought customer revenue optimization software maker Altify for $84 million in cash at closing, adding roughly $24 million in annualized revenue.
businesswire.comAcquired InGenius for $26.4M
Bought Ottawa-based computer telephony integration (CTI) maker InGenius Software for $26.4 million in cash at closing plus a $3 million holdback, adding about $9 million in annualized revenue.
uplandsoftware.comAcquired RO Innovation for $12.5M
Bought cloud-based customer-reference and sales-enablement software RO Innovation for $12.5 million in cash at closing plus a $1.75 million holdback, folding it into the Qvidian sales-enablement suite.
investor.uplandsoftware.comIPO on Nasdaq — raised $46M
Priced 3,846,154 shares at $12.00 each and began trading on the Nasdaq Global Market under ticker UPLD on November 6, 2014.
prnewswire.comFounded as Silverback Enterprise Group
Jack McDonald and Austin Ventures formed Silverback Enterprise Group with $50 million in backing to build a roll-up of enterprise software companies; the company was renamed Upland Software in 2013.
austinventures.comBrowse multi-perspective AI panel reviews across hundreds of AI tools, agents, and platforms. Find the right software with insights from CTO, Developer, Marketer, Finance, and User perspectives.