Contentsquare

C
Contentsquare
  • Headquarters

    Paris, France
  • Founded

    2012
  • CEO / Founder

    Jonathan Cherki
  • Employees

    1001-5000
  • Funding

    Series D+ — $1.4B
  • Products

    1 product listed
  • Avg. AI Score

    7.3/10

Profile updated

Products
1
Avg AI Score
7.3/10
Founded
2012
Funding
$1.4B
About Contentsquare

Contentsquare develops digital experience analytics software that helps businesses understand and improve how customers interact with their websites and mobile apps. The company was founded in 2012 by Jonathan Cherki in Paris, France, where it remains headquartered, with additional offices across Europe, North America, and Asia.

The company's platform captures user session data, heatmaps, and behavioral analytics to help product, marketing, and UX teams identify friction points in digital journeys. Contentsquare has expanded its offerings through acquisitions, including Clicktale (2021), Hotjar (2021), and Heap (2023), broadening its capabilities in session replay, voice of customer feedback, and product analytics. Its customers include large retail, e-commerce, and financial services companies.

Contentsquare has raised over $1 billion in funding from investors including SoftBank Vision Fund, Bpifrance, KKR, and Canaan Partners, and was valued at over $5 billion following a 2021 funding round. The company employs several thousand people globally and has grown through a combination of organic expansion and acquisitions in the digital experience analytics space.

Specialties
Digital Experience AnalyticsSession ReplayHeatmapsCustomer Journey AnalyticsProduct AnalyticsVoice of Customer FeedbackBehavioral Analytics
Financials

Dated, source-cited figures. Estimates are marked.

Valuation
$5.6B
contentsquare.com
Total Raised
$1.4B
contentsquare.com
Valuation over time
$2.8B(May 25, 2021)$5.6B(Jul 21, 2022)
Total Raised over time
$310M(May 19, 2020, est.)$810M(May 25, 2021)$1.4B(Jul 21, 2022)
Products by Contentsquare

All products by Contentsquare reviewed by our AI panel of experts.

Competitive Landscape

Who Contentsquare competes with, and how they differ.

F
FullStory

The closest head-to-head digital experience analytics rival: autocapture-based session replay plus behavioural data, sold to the same enterprise UX, product and e-commerce buyers. FullStory is US-based and stays focused on behavioural capture and replay, where Contentsquare bundles journey analytics, product analytics, Voice of Customer and web-performance monitoring into one suite.

Amplitude logo
Amplitude7.8/10

Amplitude is a pure product-analytics platform built on event tracking, cohorts and experimentation for product teams, and has been publicly traded on Nasdaq (AMPL) since its September 2021 direct listing. Contentsquare only reached product analytics by acquiring Heap in 2023 and still leads with zone-based web and mobile journey analysis and session replay.

1 product reviewed on TopReviewed
Pendo logo
Pendo7.9/10

Pendo pairs product analytics with in-app guides, walkthroughs and onboarding, so it is bought for user adoption and retention workflows. Contentsquare ships no in-app guidance layer and instead concentrates on frustration and friction detection and on attributing revenue to specific page zones and journeys.

1 product reviewed on TopReviewed
Mixpanel logo
Mixpanel7.7/10

Mixpanel sells self-serve and mid-market event analytics with usage-based pricing and a free tier, so teams can adopt it without a sales cycle. Contentsquare is an enterprise-contracted suite — roughly 1,300 enterprise brands — that layers replay, VoC and performance monitoring on top of the analytics.

1 product reviewed on TopReviewed
M
Medallia7.2/10

Medallia approaches customer experience survey-first, collecting structured Voice of Customer feedback across contact centre, web, app and in-person channels. Contentsquare starts from passively captured behavioural data on web and mobile and treats VoC as one module of its Experience Intelligence platform.

1 product reviewed on TopReviewed
PostHog logo
PostHog8.4/10

PostHog is open-source and developer-first, bundling product analytics, session replay, feature flags, A/B testing and surveys with a free self-hosted tier. Contentsquare is closed-source and sold to enterprise marketing, UX and e-commerce teams rather than to engineers, and offers no feature-flag or deployment tooling.

1 product reviewed on TopReviewed
Company Timeline

Key milestones in Contentsquare's history, with sources.

  1. Acquisition

    Completes acquisition of Loris AI

    Contentsquare entered an agreement to acquire conversation-intelligence platform Loris on 30 July 2025 and completed the deal on 23 October 2025. Terms were not disclosed. Loris analyses customer support conversations for sentiment, intent and quality across human and AI-handled channels.

    contentsquare.com
  2. Launch

    Launches Sense AI agent

    Announced at CX Circle London, Sense added a natural-language chat-to-next-best-action interface, AI multi-session summaries, automated Voice of Customer survey generation and mobile gesture analysis. Contentsquare also launched Data Connect for exporting behavioural data to Snowflake, BigQuery, Databricks and Redshift.

    contentsquare.com
  3. Launch

    Launches Experience Intelligence platform

    Contentsquare unified digital experience analytics, digital experience monitoring, product analytics and Voice of Customer into a single platform, adding a native AI-powered VoC product. The company cited 1,300+ enterprise brands and more than 1.3 million websites.

    contentsquare.com
  4. Acquisition

    Completes acquisition of Heap

    Contentsquare signed a definitive agreement to acquire Silicon Valley product-analytics platform Heap on 28 September 2023 and closed the deal on 7 December 2023. Terms were not disclosed. It was Contentsquare's largest acquisition to date and combined digital experience analytics with product analytics.

    contentsquare.com
  5. Funding

    Series F — $600M led by Sixth Street Growth at $5.6B valuation

    The round combined $400M of Series F equity with $200M of debt, doubled the valuation to $5.6B and brought total funding to $1.4B. Contentsquare reported ARR in the several hundreds of millions of dollars, over 100% year-on-year revenue growth, 1,000 enterprise customers and 1,500 employees.

    contentsquare.com
  6. Acquisition

    Acquires Hotjar

    The acquisition of Malta-based Hotjar extended Contentsquare from enterprise accounts down to SMBs and entrepreneurs. Terms were not disclosed. The combined companies served roughly 1 million websites across 180+ countries with over 1,000 employees; Hotjar continued to operate independently.

    contentsquare.com
  7. Acquisition

    Acquires deep-learning startup Upstride

    Contentsquare acquired Paris-based deep-learning company Upstride, adding 14 engineers including seven PhDs to its Data Science and ClickHouse team. Upstride, founded in 2018, had raised $3M.

    contentsquare.com
  8. Funding

    Series E — $500M led by SoftBank Vision Fund 2 at $2.8B valuation

    The round valued Contentsquare at $2.8B post-money and lifted total funding to $810M. The company reported 750 enterprise customers, 30% of the Global Fortune 100, and a 121% compound annual recurring revenue growth rate over the prior four years.

    contentsquare.com
  9. Acquisition

    Acquires Dareboost and launches Find & Fix

    Contentsquare acquired French web-performance monitoring company Dareboost, founded in 2014, and used its technology to launch Find & Fix — error reporting that quantifies the revenue impact of site defects. It was the company's fourth acquisition in under 18 months.

    contentsquare.com
  10. Funding

    Series D — $190M led by BlackRock Private Equity Partners

    The round took total funding since the 2012 founding to $310M. Existing investors Bpifrance, Eurazeo Growth, Canaan Partners, Highland Europe, H14 and KKR also participated, with credit financing from Sapiance Capital.

    news.crunchbase.com
  11. Acquisition

    Acquires Clicktale and Pricing Assistant

    Contentsquare bought Israeli session-replay and experience-analytics vendor Clicktale, its largest deal at the time, alongside Pricing Assistant. The Clicktale product line was folded into Contentsquare.

    contentsquare.com
  12. Founded

    Founded in Paris by Jonathan Cherki

    Jonathan Cherki founded Contentsquare in Paris in 2012 to analyse how visitors actually behave on websites. The company opened a London office in 2016 and New York and San Francisco offices in 2017.

    contentsquare.com

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